The Saari Girl - Saree Online The Saari Girl - Saree Online The Saari Girl - Saree Online


Founder & CEO

Aiza Hussain, hailing from Lahore, Pakistan, is the dynamic entrepreneur behind The Saari Girl brand. With a deep-seated passion for Saari dressing, Aiza has transformed traditional attire into a thriving online business. Her endeavor goes beyond commerce; it's a movement to revive the love for Saaris among the young Pakistani female demographic, akin to the widespread adoration the attire received pre-1980s. Aiza's journey, illuminated in various interviews and profiles, reflects her resolve to navigate societal norms and modern-day challenges to bring the elegance of Saaris back into the contemporary fashion landscape. Through The Saari Girl, Aiza Hussain is not only contributing to the fashion industry but also cherishing and promoting cultural heritage in a modern, empowering manner.

Her approach merges tradition with modern-day entrepreneurship, demonstrating a keen understanding of her market and a heartfelt mission to normalize traditional attire in today's society.

Chief Operating Officer

Hailing from a background that appreciates the rich tapestry of cultural heritage, Fatima has effectively channeled her operational acumen towards ensuring a seamless fusion of tradition with contemporary fashion retail.

At The Saari Girl, her role encapsulates overseeing the daily operations, managing a passionate team, and ensuring that every customer experience is synonymous with the brand's ethos of quality and cultural reverence. Through her adept management skills, Fatima plays a pivotal part in translating the brand's vision into a tangible reality, thus contributing significantly to its growing success in the fashion retail space.

Fatima's journey underscores the essence of operational excellence in nurturing a brand that not only resonates with its target audience but also honors the cultural narratives that form its foundation.

Senior Social Media Manager

Maira manages all things social platforms, from the content that goes up, to catering all clients that reach out to us for our services.

A major part of her job is to make sure team puts forth content that represents them and their values as a brand while keeping in touch with their community, as they branch out into wider marketing streams across the globe, and be the voice behind what their audience knows as “The Saari Girl”, in terms of customer service, interviews & articles, messages we send out through our narratives and faces we collaborate with. 

Other than that Maira dabbles in between creative management for the company, and work towards any and all opportunities that take the brand forward. 

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